Advertise with Amazon: a Step-by-step Tutorial

~ lizgavin

Another excellent post from Nicholas Rossis. Keeping my fingers crossed his sales skyrocket because he’s a talented author.

This service seemedgreat so I submitted a campaign for Luck of the Irish, which was rejected. I wrote to Amazon asking why the cover was violation of their guidelines because I couldn’t see it. If there are other romance authors reading this who might be interested in using this service, watch out. I just got a reply from Amazon confirming that Luck of the Irish Campaign was rejected for “provocative cover image.”

You can check it here on Liz Gavin’s Books page and see for yourselves how provocative your covers CANNOT be.  😀

Nicholas C. Rossis

I was reading Chris McMullen’s excellent (as usual) post on Amazon’s new advertising service, and thought I’d give it a go. My monthly advertising budget is $100, but I hadn’t spent anything in January. So, I had this month’s and the previous one’s budget at my disposal – which allowed me to place two ads. For my first one, I chose the Pearseus bundle. This was done for two reasons: one, it offers great value for money. Second, its higher cost of $3.49 will hopefully allow me to cover the ad’s cost.

The second ad was for Runaway Smile. This allowed me to test two very different ways of targeting my audience, as you will see below.

Oh, and I took lots of screenshots, so as to share with you the process. That way, should any of you decide to advertise with Amazon, you’ll know how to do it. And…

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Published by lizgavin

USAToday bestselling author Liz Gavin’s books have made to #1 in countries as diverse as Japan, the UK, the US, Canada, Australia and her home country Brazil, collecting 5 and 4-star reviews. Nominated for a Summer Indie Book Award in 2016, and again in 2017, this RWA member constantly seeks new opportunities to improve her craft. This thirst for knowledge propelled Liz to leave the comforts of family and friends in Brazil and move to California to pursue a Master’s degree in late 2015. She lives in sunny SoCal, where she’s researching the writing process, for her thesis, in hopes to figure out why she creates in English instead of her native Portuguese. Liz Gavin writes in contemporary, paranormal, and historical genres. In her sexy stories, one finds smart, independent women, who don’t need rescuing by knights in shining armor, but indulge in steamy action with swoony Alpha males with big hearts. She also writes about women discovering their sexuality and finding happiness in unconventional setups. Stalk Liz Gavin here: email - lizgavin@elessarbooks.com website - lizgavin.com Newsletter - https://emailoctopus.com/lists/44583e73-26c6-11e7-b170-0244cade5e89/forms/subscribe Bookbub - https://www.bookbub.com/authors/liz-gavin Facebook profile - https://www.facebook.com/liz.gavin.54 Facebook Page - https://www.facebook.com/lizgavinauthor Twitter - https://twitter.com/LizGavin_author GoodReads - https://www.goodreads.com/author/show/7360069.Liz_Gavin

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